Photographing Contemporary Homes: Natural Light, Clean Lines and Listings That Sell
August 07, 2016
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Contemporary homes are made for the camera: crisp white walls, floor-to-ceiling glass, strong geometry and clean horizontal lines. But those same features are unforgiving. A crooked vertical, a blown-out window or the wrong color temperature and the home suddenly looks cold instead of striking.
Natural Light First I shoot with natural light whenev...
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Home Offices and Flex Spaces: How to Market Work-From-Home Features in Your Listing
February 29, 2016
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The way people work has changed, and so have buyer wish lists. A dedicated home office, a quiet den or an outdoor space where you can take a call in the Florida sunshine is now a real selling point. If your listing has one, your photos should prove it.
Stage the Space With Purpose A spare bedroom with a desk shoved in the corner doesn't sell a lif...
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Aerial Drone Photos Help Sell Waterfront Homes on the Intracoastal
May 26, 2015
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When you list a home on or near the Intracoastal Waterway, the location is the product. Ground-level photos can show the pool and the dock, but only an aerial photo shows the whole story: the water frontage, the access to the inlet, the neighboring golf course and how the property sits in its setting.
What Aerial Photos Show That Ground Photos Can...
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Why Hire a Professional Real Estate Photographer in Jupiter, FL
April 06, 2015
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"Should I hire a professional real estate photographer?" It's a question I hear from agents all the time. My answer: if you want to grow your business and be seen as a serious, forward-thinking agent, professional photography is one of the best investments you can make.
1. Buyers Start Online Nearly every home search begins on a phone or laptop. B...
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MLS Listing Photos: How Many, What Size and What Buyers Want to See
March 14, 2013
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Today's MLS systems and home search portals display large, high-resolution images on every screen, from phones to 4K TVs. That's great news for well-photographed listings, and bad news for dark, crooked phone snapshots. When a photo is shown big, every flaw gets bigger too.
How Many Photos Should You Upload? Enough to tell the whole story. Buyers...
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